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Leads

Leads (/leads) collects email addresses from people watching your players, so you can grow your list and feed contacts into your email or CRM tools.

How leads are captured

An email-gate overlay can require viewers to enter their email address to keep watching. When a viewer submits their email, it becomes a lead.

The leads table

Captured leads appear in the table with:

  • Email
  • Destination provider — where the lead is delivered
  • Related content — the media the lead came from
  • IP address
  • Source
  • Date

You can also add and edit leads manually.

Filters

Find leads quickly with the search box, a date-range filter, and provider and type filters.

Delivering leads

Leads can be sent to your connected services automatically. You can deliver to email/CRM integrations, to Webhooks, or both:

Connect a destination first

Configure your email/CRM connections under Integrations before turning on lead delivery, so captured emails flow straight into your list.

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